Boji Bum was one of Stargirl Design’s most rewarding brand builds to date. We created the identity from the ground up, crafting a fun, laid-back aesthetic that captures the carefree energy of lake life and summer adventures. From screen-printed apparel and accessories to in-store signage and marketing materials, every detail reflected the brand’s playful spirit. We also led Boji Bum’s digital growth, building an engaged community of 700+ followers in just three months and generating over 20,000 views. This project showcases our ability to blend creative direction, strategy, and production into a cohesive brand experience that drives real connection and growth.